What we actually do
Two kinds of brief arrive here. Either a business is getting traffic that is not converting and needs someone to work out why and fix it, or a team already knows what it wants and needs a specialist to design, build or test it. We are set up for both, and the reason that matters is not that it is convenient: because the people writing the findings are the people who ship them, nothing reaches a report that cannot be built on the client's actual stack, and every recommendation carries a real build cost rather than an estimate from someone who will not have to do it.
Landing Pages and Website Redesigns
For businesses that need a stronger conversion journey, messaging and user experience.
Explore Conversion DesignCRO and Web Development
For CRO agencies, consultants and internal teams that already have hypotheses, designs or recommendations.
Discuss Development SupportEvery service, and what it covers
| Service | What it covers |
|---|---|
| Full-Service CRO | The whole loop: analytics and behavioural research, customer research, a conversion audit, a prioritised roadmap, then the build, the experiment and the measurement. |
| CRO Audit | A fixed-scope diagnosis of the funnel, delivered as prioritised findings with the evidence and the build cost attached to each one. |
| Landing Page Design & Development | Message match, audience and offer research, conversion copy, design, and a fast instrumented build for paid and campaign traffic. |
| Full Website Redesign | A redesign judged against the site it replaced: research, architecture, copy, design, build, and the search and analytics migration handled as work. |
| A/B Test Development | Hypotheses and designs built into isolated, responsive, flicker-free experiments on the platform you already own. |
| CRO Web Development | Conversion-focused front-end development, instrumented so each change has a measurable outcome, including winning experiments rolled in permanently. |
| Shopify Development | Product, collection and cart work, bundles and upsells, Liquid sections, speed, and experiments that survive variant re-render. |
| WordPress Development | Blocks, themes, WooCommerce, forms, integrations and performance work, with conversion as the constraint. |
| CRO & Experiment QA | Functional, visual, targeting, analytics, flicker and sample-ratio validation, before launch and on live traffic. |
| White-Label CRO Development | The same capability delivered confidentially under an agency’s brand, with client-ready QA evidence. |
How we work
The full loop is ten stages in three phases, described on the homepage process section: diagnose with analytics, watch what people actually do, ask the customers, audit and write the findings, prioritise and decide test-or-fix, design and build, QA, measure, roll out the winners and re-prioritise. You can buy any phase on its own — plenty of clients start at the build stage with a hypothesis they already trust, and plenty stop at the audit.
What we do not claim
We publish no conversion percentages, revenue figures or client names without the measurement conditions and the client's written agreement, so you will not find a wall of lift statistics on this site. We hold no vendor partnership, reseller relationship or certification, and we do not display badges implying otherwise. We do not guarantee a lift, because nobody honestly can. What we are accountable for is that the research is real, the build is correct, the measurement is valid and the result is something you can act on — including when the result is that the idea did not work.
How UIUX Service relates to Om Tech Services
Om Tech Services is the parent company. UIUX Service is the brand it operates for conversion work, and this site covers that side of the business specifically: CRO, conversion design and specialist development. Development outside the conversion remit is delivered under Om Tech Services directly.
Platforms and tooling
Work is delivered on Shopify and Shopify Plus, WordPress and WooCommerce, and client-rendered front ends including React, Next.js and headless storefronts. Experimentation runs on the four platforms covered under experimentation platform development: Convert Experiences, Optimizely Web Experimentation, VWO and Adobe Target. Research and measurement run through GA4, Google Tag Manager, session-recording and heatmap tools, and on-site and post-purchase surveys. Further detail is in the frequently asked questions, and the insights section documents how specific problems get solved.
Contact
The fastest route is the enquiry form. If you are hiring rather than commissioning a project, hire a CRO specialist or hire a CRO developer. For anything else:
uiux.service.hello@gmail.com